TrueTrades
A Calgary trades directory built to help homeowners browse categories, compare contractors, and request quotes.
- Industry
- Trades · Local directory
- Location
- Calgary, AB
- Services
- Directory UX, Content System, Lead Forms
- Live site
- truetrades.ca

The project
TrueTrades gives homeowners a calmer way to browse local trades categories and request quotes without sorting through noisy generic search results.
Our approach
We focused the experience around fast category browsing, compact contractor cards, and quote prompts that stay available without overwhelming the listings.
- Category landing pages with visual service cards
- Compact contractor listings with forward-facing copy
- Sticky quote request panel on larger screens
- Lead form handling and notification service
- SEO-friendly static structure for local search growth
Built as a fast static directory with a lightweight backend contact handler, hosted behind Nginx on DigitalOcean.
A closer look.
What we shipped.
A local directory foundation ready to grow category by category:
- Made service categories easier to scan and navigate
- Cleaned contractor cards for a more customer-facing feel
- Added a quote path that remains accessible while browsing
“Find the right trade without the search-engine chaos.”
Let's build something that works as hard as you do.
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